TashWord
Tash is a professional writer who loves helping people communicate clearly and effectively.
A bleed is the space around the edge of a page or design the allow for movement and cutting the paper itself. So if a page is 20cm wide the design will be 20.6cm wide to allow a margin of 3mm on each side as a bleed. It prevents the tacky look of a design that is almost to the edge of a page with a thin white area on the edge.
Inhouse printers always have a margin around them – they never print to the edge, so bleeds don’t help and you’ll get white lines around colour bits.
Bleeds are crucial for a good looking document or picture. Without a bleed it leaves it looking incomplete and messy.
I just came across a blog post about why you need to measure performance which seems like a good starting point for all small business owners.
It’s a good question – I mean, if you don’t measure your success in various areas of your business, how do you know you are actually succeeding? Or how will you know that there is a so-far-minor problem in one area before it turns into a major issue for you and your business?
Yes, it is important to keep on top of where you are at in all areas of business, but I liked the suggestion in this blog post that it is better to start monitoring one or two key areas now than to wait “until I have enough time” to set up measuring programs for everything important to your business.
Why start small with your measuring when the whole picture is so important?
So my question is – how often do you measure your business performance? Which area do you think most needs assessment right now?
cell: a basic unit, often regular in shape and function
Each cell of his body reacted to the oxygen
or
He couldn’t find a way out of his prison cell
sell: to transfer or exchange goods or services in return for money or other goods and services
How do you sell your services?
If you are having trouble with these two words, remember that a shop sells things.
When I’m writing for some of my corporate clients, a number of people need to be involved in the document – usually a mix of technical experts and legal advisers, along with a manager or two. If you have ever had to deal with a committee consensus, you’ll know that this process can be frustrating and time-consuming.
The best results arise when everyone has the appropriate input with one or two people having responsibility for the final result – usually the writer and a senior manager.
Here are some of my tips to keep this process under control:
As a writer, it is my job to take their technical knowledge, legal requirements and document intentions and provide them with a clear, easy to read document. So sometimes I do exactly as their feedback requests (e.g. changing a measurement from 5mm to 5cm) and at other times I adjust their feedback for clarity.
Use your words wisely!
allowed: to have permission
Under school rules, she was allowed to wear casual clothes.
aloud: not silent, speak openly rather than in a whisper
The students took turns reading aloud from the novel.
Today’s pair of definitions isn’t one I see misused very often, but it looks very strange when they are misused so it’s important to get it right!
whether: providing two or more options or choices
I am not sure whether I will have a boy or a girl.
weather: atmospheric changes that affect people – we usually include temperature, humidity, wet/dry conditions, wind and sunny/cloudy as part of the weather
Do you know what the weather will be for our picnic?
How to remember which spelling is which? Whether (starts with wh) is about which (starts with wh) choice, but weather affects what we want to eat!
Don’t rely on your spell checker. Even if there are no language differences, it won’t always catch your errors.
Both “the buoy is floating” and “the boy is floating” are correct, but they mean different things. Of course, if you live in the USA you pronounce buoy as boo-ey so this pair of words doesn’t seem quite so similar as it does to those of us who prounce it the same way as boy.
boy: a male child
The boy was excited about his birthday.
buoy: a floating device that marks significant spots in water
The boats kept outside of the circle of buoys during the race.
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