How do you deal with making mistakes? Do you accept that you are going to make mistakes when dealing with clients, and consider how to deal with the aftermath?
I came across a blog post by Danielle Keister where she advises new VAs that they will make mistakes. I love her attitude and her honesty in warning people that they will make mistakes – “Someone who says they never make mistakes is a liar (or delusional).”
What really caught my eye, though, is her ‘speech’ to prospective clients. She basically tells them that mistakes may occur despite her best intentions but that she will also work at fixing them as soon as she is aware of them. Her ideal business relationship is built on trust – people trust her to do the job and fix mistakes and she trusts them to be honest and give her feedback.
I have never written out my attitude about mistakes like Danielle, but I think what she has written is close to what I would write for myself. As a writer, I often deal with feedback from clients and fully expect that to occur – together, clients and I get the best result for their needs as I have the communications skills and they know their brand, business and customers best. This is why my quotes often include a certain number of edits.
Of course, that feedback is not often based on me making a mistake but on technicalities in content, personal preferences and unclear objectives. When it is my mistake, though, I apologise and do my best to quickly rectify the situation. I do that naturally out of a sense of pride and professional integrity.
Additionally, I know that I prefer a supplier to be honest and admit their mistakes to me – I am less likely to return somewhere that makes mistakes but denies or hide them. So it is a business decision to deal with mistakes openly, too.
Given that we are all human and make mistakes, do you have a policy or guideline for dealing with mistakes once you are aware of them?
Have you ever come across a website that is obviously out dated? What do you think of it when you do?
I recently came across two extreme examples of this…
Those sites didn’t impress me at all!
While adding content regularly is good practice for a website, there are also some ways to avoid your content being obviously old:
artefact: any object made by humankind
The archeologist was excited to find some artefacts in the cave.
artisan: a skilled craftsperson or manual worker
A number of artisans can be seen at work behind their market stalls.
artifice: contrivance, cunning, skilled trick; skill
The conman’s artifice had fooled many people in the last five years.
artificer: inventor, skilled crafts person; skilled mechanic (in miltary and naval usage)
Da Vinci is one of the most famous artificers in European history.
Remember the artefact is the object made by the artisan, who might show some artifice in the process.
Sometime when using quotation marks at the end of a sentence or phrase, it would seem that two punctuation marks are required (one for the quote and one for the sentence).
However, you only ever use one punctuation mark, whether it is a full stop, exclamation mark, question mark, or anything else, at the end of a sentence.
In order to know which one to use, consider which is more powerful and use that one.
Some examples:
The teacher yelled out ‘Quiet!’
Did you say ‘John will fix my car’?
Someone might wonder ‘why did he choose that colour?’
Although they sound exactly the same, the word altogether and phrase all together are quite different.
all together: at the same time, acting in unison
All together, 50 students visited the display.
altogether: completely, entirely
The recipe was altogether different to my version.
The simple way to remember which is which is to think of all the parts being together – all together.
Clear writing needs to flow so that each statement or each point you make follows on the previous one. As soon as your reader has to stop and think about how the ideas connect or gets confused from a jump in topics, your message is weakened.
It is especially important to directly answer any questions you may raise at the start of any communication*. For example, if the title to your article is ‘retire now or later?” then the article must give information about when to retire; if your article is really about building your super by retiring later, use a title such as ‘super and delayed retirement’ or ‘retire later with more super’.
Likewise, if you include the question ‘should I have a blog?’ you need to include positives and negatives to help a reader make an informed decision; if you just want to list advantages to blogging, use ‘ 10 good reasons to have a blog’ as the topic.
As well as being effective writing, answering questions you raise
* Of course, this applies to informative writing – if you are asking questions to gather interest, don’t give an answer but you still need to ensure the question and following information are obviously related. For instance. “Too busy to cook from scratch?’ needs to be followed by ‘our recipes give you quick, nutritious meals’ or ‘our flavour sachets save you time and effort’, but not by ‘Whatsit Saucepans are dishwasher friendly’
Sometimes words don’t have to sound alike to be commonly swapped with another word of different meaning. For example, reforestation and afforestation are often misused – note reafforestation (also used by many people) is not a word at all!
afforestation: planting trees/seeds to make a cleared area into a forested area
Afforestation is slowly reducing the size of the desert.
reforestation: replanting trees/seeds to replace a forest after fire or felling
The timber company is involved in reforestation after every logging project.
Writing with disjointed ideas that don’t flow from one to another is not easy to read and not a good advertisement for you. So how can you make your writing flow?
Is maintaining the flow of ideas in your writing something you consciously work on?
Have you ever read something and found a jump in ideas that distracts you?
I find it really annoying when the ideas don’t flow in a piece of writing – the change of topics or tense or perception may not seem major but if it makes me have to reread something to understand what happened, I tend to lose interest in the whole thing.
I came across the following example of this on a website where it is promoting cheap ‘reports’ to help small business people; the errors give me the impression of low quality pdfs rather than informative reports – what do you think from their description?
Too often I visit the site of a business mum to find there is only a contact form! The main reason I visit the site is to see where they are located as, where possible, I prefer supporting local business mums. There are a lot of different reasons for the lack of contact details.
This weeks *** report will look at five different contact methods you may want to put on you site as well as options for phone numbers, fax numbers, postal address and email address.
A range of contact options are available
Yes, there are various reasons for not including contact details but how is that relevant when you are telling me how annoyed you were at not seeing any contact details! It also has no relevance to the next paragraph so makes the whole thing very disjointed.
I suspect they are attempting to not offend people without contact details rather than standing strong with their own argument. However, it has backfired with poor writing and an indication of weakness that detracts from their ‘expert’ stand in the report.
Here’s an alternative version that won’t offend, sound weak or be hard to read*:
Too often I visit the site of a business mum to find there is only a contact form! I understand they may have their own reason for not including contact details, but the main reason I visit the site is to see where they are located as, where possible, I prefer supporting local business mums.
This weeks *** report will look at five different contact methods you may want to put on your site, as well as some low-risk options for showing phone numbers, fax numbers, postal address and email address.
Having said poor flow of ideas is distracting, my next blog post will include some tips on how to maintain the flow…
*My changes are in blue to improve the flow plus some necessary improvements to the second paragraph so it makes sense. I didn’t totally rewrite it as I would for myself or a client!
Do you think it is time to prepare for a new financial year – or are you going to wait until July to work on your tax and accounting obligations?
I always plan to be organised so I can submit a tax return in early July, but it is never quite that smooth in reality. My bookkeeper needs time to enter all the data from June, I need my super fund to send me a deduction letter and so on.
However, I really do look at my accounts now so I can maximise this financial year – thinking of deductions in July won’t help much!
Here are some of my tips on keeping accounting issues under control in June/July:
How else do you make your accounting and tax tasks quicker or easier?
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