{"id":6167,"date":"2013-09-03T08:59:31","date_gmt":"2013-09-02T22:59:31","guid":{"rendered":"http:\/\/wordconstructions.com.au\/blog\/?p=6167"},"modified":"2016-02-23T16:19:25","modified_gmt":"2016-02-23T05:19:25","slug":"what-do-you-know-about-blogging","status":"publish","type":"post","link":"https:\/\/www.wordconstructions.com.au\/blog\/2013\/09\/what-do-you-know-about-blogging\/","title":{"rendered":"What do you know about blogging?"},"content":{"rendered":"
On one hand, blogging is simple – put some words into a blogging platform and publish them.<\/strong> Make them good words and you’ll get lots of readers<\/a>.<\/address>\n

On the other hand, there is a lot of skill, strategy and knowledge that goes into running a good blog. And a lot of different measures for deciding if a blog is successful, or not.<\/p>\n

\"leanring<\/a>

There is a lot to learn about blogging – but the important aspects are already with you<\/p><\/div>\n

So what do you know about blogging?<\/p>\n

What do you want to know about blogging?<\/p>\n

Do you know why you care about blogging?<\/h1>\n

This isn’t a trick question I can give you an answer to.<\/p>\n

I do think it is important to know why you are blogging<\/a> (or thinking of blogging).<\/strong><\/p>\n

If you know why, you can make your blog suit that purpose and you have something to measure your success against.<\/p>\n

For instance, if your aim is to build awareness of topic X, you can decide if 10 targeted readers is enough or if you need thousands of readers a week. Whereas if your aim is to blog to build\u00a0 a habit of writing 200 words a day, a look at your post dates is an easy measure of your success.<\/p>\n

I recently read a post by Rhianna which lists what she knows about blogging<\/a>. It isn’t a technical list of how long posts should be, the best post frequency or choosing great titles<\/a>, but a more basic list of what she knows about herself and her blogging purpose.<\/p>\n

Like the Cheshire Cat said, how will you ever know you have arrived if you don’t know where you are going?<\/strong><\/p>\n

In a business context, I think this becomes even more important as time blogging could be spent elsewhere for perhaps greater profit – how do you know the blog is ‘working’ and worth the effort if you don’t know what it is meant to achieve for your business?<\/p>\n

Even if you hire someone like me to help write or edit your blog posts<\/a>, you need to know the purpose of your blog to assess it’s worth.<\/strong> And give direction to the writer.<\/p>\n

So in the comments below, let me know why you blog<\/strong>. Or put in your ideas of maybe why you blog to help form your final answer and see if that changes how you blog.<\/p>\n

* Images courtesy of 123rf<\/span><\/a><\/address>\n","protected":false},"excerpt":{"rendered":"

On one hand, blogging is simple – put some words into a blogging platform and publish them. Make them good words and you’ll get lots of readers. On the other hand, there is a lot of skill, strategy and knowledge that goes into running a good blog. And a lot of different measures for deciding […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[51,53],"tags":[561,1607,736,619,129],"class_list":["post-6167","post","type-post","status-publish","format-standard","hentry","category-blog-content","category-business-info-tools","tag-blogging","tag-know","tag-measure","tag-purpose","tag-success"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t