{"id":2798,"date":"2011-09-05T14:32:02","date_gmt":"2011-09-05T04:32:02","guid":{"rendered":"http:\/\/wordconstructions.com.au\/blog\/?p=2798"},"modified":"2011-09-05T14:32:02","modified_gmt":"2011-09-05T04:32:02","slug":"hard-stuff-pays-off","status":"publish","type":"post","link":"https:\/\/www.wordconstructions.com.au\/blog\/2011\/09\/hard-stuff-pays-off\/","title":{"rendered":"Hard stuff pays off"},"content":{"rendered":"

I really liked this comment by Hugh MacLeod<\/a>:<\/p>\n

Because Facebook and Twitter are too easy. Keeping up a decent blog that people actually want to take the time to read, that\u2019s much harder. And it\u2019s the hard stuff that pays off in the end.<\/em><\/p>\n

Besides, even if they\u2019re very good at hiding the fact, over on Twitter and Facebook, it\u2019s not your content, it\u2019s their content.<\/em><\/p>\n

The content on your blog, however, belongs to you, and you alone. People come to your online home, to hear what you have to say, not to hear what everybody else has to say. This sense of personal sovereignty is important.<\/em><\/p>\n

Ownership of your content is important, but I particularly liked the acknowledgement that sometimes you have to accept the harder option as it is likely to produce the greater rewards. Sure it s easy to have a static website, fill your blog with others’ content, or post self-promoting or vacuous content on Twitter, but a quality blog will give much better long term results.<\/p>\n

Do you think the hard stuff generally pays off more in the long term? Have you ever consciously chosen to do then are stuff to reap the reward unlikely to come from the easier option?<\/p>\n","protected":false},"excerpt":{"rendered":"

I really liked this comment by Hugh MacLeod: Because Facebook and Twitter are too easy. Keeping up a decent blog that people actually want to take the time to read, that\u2019s much harder. And it\u2019s the hard stuff that pays off in the end. Besides, even if they\u2019re very good at hiding the fact, over […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[50,51,53,1090],"tags":[75,397,1334,1335],"class_list":["post-2798","post","type-post","status-publish","format-standard","hentry","category-bit-off-track","category-blog-content","category-business-info-tools","category-social-media","tag-blog","tag-content","tag-hard","tag-pays-off"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t